Create your survey, define the target, get automatic results.

Innovation Evaluation

We are innovation experts with validated tools and unparalleled expertise, whether you are screening simple marketing stimuli or evaluating full concepts, our consumer centric and behavioral science powered approaches will help you uncover the true potential of your innovations with speed and confidence.

Innovation Evaluation

InnoTest – innovation evaluation from ideas to full concepts

BSci based tool with choice-based tasks in a competitive setting. Consumer centric test with validated KPIs enable you to grasp the potential of your innovation.

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Innovation Evaluation

Duel - Claims Test - Fast screening of simple marketing stimuli

Agile tool for claims. BSci powered approaches with gamified and intuitive tasks to mimic how consumers make choices in the real world

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Innovation Evaluation

Duel - Varieties Test - Fast screening of simple marketing stimuli

Agile tool for varieties. BSci powered approaches with gamified and intuitive tasks to mimic how consumers make choices in the real world.

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Innovation Evaluation

Duel - Names Test - Fast screening of simple marketing stimuli

Agile tool for names. BSci powered approaches with gamified and intuitive tasks to mimic how consumers make choices in the real world.

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Innovation Evaluation

Duel - Visuals Test - Fast screening of simple marketing stimuli

Agile tool for visuals. BSci powered approaches with gamified and intuitive tasks to mimic how consumers make choices in the real world.

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Creative Evaluation

We are communication experts who combine art, science, and knowledge to help our clients achieve their business goals through creative excellence. We cover the entire creative development process with the goal of bringing back the magic. Our Creative Assessment solutions are designed to assess and maximize creative potential to achieve short- and long-term effects for your brand.

Creative Evaluation

Creative|Spark

Creative|Spark fuels the creative process by helping advertisers and agencies quickly learn, evaluate and optimise creative to power brand growth.

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Digital Evaluation

Creative|Spark Digital

Creative|Spark Digital places creative in live digital platforms to quickly learn, evaluate and optimize in platform context to maximize media budget efficiency.

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FastFacts

FastFacts

FastFacts

Simply choose your target audience, create your survey questions and get fast answers from our quality sample. Easily view and share results in an interactive dashboard with multiple export options.

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Simstore Solutions

Simstore is Ipsos virtual research technology platform helping clients quantify winning strategies through simulated brick & mortar and e-commerce shopping environments.

Simstore Solutions

Simstore Shopper

Manage your category successfully.

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Simstore Solutions

Simstore InnoTest

Measure the success of new products in a competitive context.

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Simstore Solutions

Simstore Pack

Measure the success of new packs in a competitive context.

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Simstore Solutions

Simstore Planogram

Measure the impact of your planogram and POS strategies.

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Simstore Solutions

Simstore Price

Create a winning pricing strategy.

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Simstore Solutions

Simstore Assortment / Line Optimization

Create a winning product line.

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