Ipsos.digital Solutions

Each product range responds to specific business questions. Please check which range best matches your needs.

Innovation Evaluation Innovation Evaluation

InnoTest – innovation evaluation from ideas to full concepts

BSci based tool with choice-based tasks in a competitive setting. Consumer centric test with validated KPIs enable you to grasp the potential of your innovation.

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Innovation Evaluation Innovation Evaluation

Duel - Claims, Varieties, Names and Visuals Testing
Fast screening of simple marketing stimuli

Agile tool based on behavioural science powered approaches, with gamified and intuitive tasks to mimic how consumers make choices in the real world.

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Creative|Spark Creative Evaluation

Creative|Spark

Creative|Spark fuels the creative process by helping advertisers and agencies quickly learn, evaluate and optimise creative to power brand growth.

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Creative|Spark Digital Digital Evaluation

Creative|Spark Digital

Creative|Spark Digital places creative in live digital platforms to quickly learn, evaluate and optimize in platform context to maximize media budget efficiency.

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Ad-hoc Solutions Ad-hoc Solutions

FastFacts

Create your survey questions and get fast answers from our quality sample. View results in an interactive dashboard, export charts in PowerPoint or tables in Excel.

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Ad-hoc Solutions Ad-hoc Solutions

Omnibus

For fast, cost-effective research, use our researcher-supported survey builder to get answers you can trust every time.

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Innovation Evaluation

We are innovation experts with validated tools and unparalleled expertise, whether you are screening simple marketing stimuli or evaluating full concepts, our consumer centric and behavioral science powered approaches will help you uncover the true potential of your innovations with speed and confidence.

Innovation Evaluation Innovation Evaluation

InnoTest – innovation evaluation from ideas to full concepts

BSci based tool with choice-based tasks in a competitive setting. Consumer centric test with validated KPIs enable you to grasp the potential of your innovation.

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Duel - Claims Test Innovation Evaluation

Duel - Claims Test - Fast screening of simple marketing stimuli

Agile tool for claims. BSci powered approaches with gamified and intuitive tasks to mimic how consumers make choices in the real world.

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Duel - Varieties Test Innovation Evaluation

Duel - Varieties Test - Fast screening of simple marketing stimuli

Agile tool for varieties. BSci powered approaches with gamified and intuitive tasks to mimic how consumers make choices in the real world.

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Duel - Names Test Innovation Evaluation

Duel - Names Test - Fast screening of simple marketing stimuli

Agile tool for names. BSci powered approaches with gamified and intuitive tasks to mimic how consumers make choices in the real world.

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Duel - Visuals Test Innovation Evaluation

Duel - Visuals Test - Fast screening of simple marketing stimuli

Agile tool for visuals. BSci powered approaches with gamified and intuitive tasks to mimic how consumers make choices in the real world.

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Creative Evaluation

We are communication experts who combine art, science, and knowledge to help our clients achieve their business goals through creative excellence. We cover the entire creative development process with the goal of bringing back the magic. Our Creative Assessment solutions are designed to assess and maximize creative potential to achieve short- and long-term effects for your brand.

Creative|Spark Creative Evaluation

Creative|Spark

Creative|Spark fuels the creative process by helping advertisers and agencies quickly learn, evaluate and optimise creative to power brand growth.

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Creative|Spark Digital Digital Evaluation

Creative|Spark Digital

Creative|Spark Digital places creative in live digital platforms to quickly learn, evaluate and optimize in platform context to maximize media budget efficiency.

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Ad-hoc Solutions

Our adhoc offer gives you access to a virtual operations unit. Design your surveys in minutes and get your results in an interactive dashboard. Everything else in between is our responsibility.

Ad-hoc Solutions Ad-hoc Solutions

FastFacts

Create your survey questions and get fast answers from our quality sample. View results in an interactive dashboard, export charts in PowerPoint or tables in Excel.

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Ad-hoc Solutions Ad-hoc Solutions

Omnibus

For fast, cost-effective research, use our researcher-supported survey builder to get answers you can trust every time.

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Simstore Solutions

Simstore is Ipsos virtual research technology platform helping clients quantify winning strategies through simulated brick & mortar and e-commerce shopping environments.

Ad-hoc Solutions Simstore Solutions

Simstore Category Fundamentals

Manage your category successfully.

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Ad-hoc Solutions Simstore Solutions

Simstore InnoTest

Measure the success of new products in a competitive context.

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Ad-hoc Solutions Simstore Solutions

Simstore Pack

Measure the success of new packs in a competitive context.

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Ad-hoc Solutions Simstore Solutions

Simstore Planogram

Measure the impact of your planogram and POS strategies.

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Ad-hoc Solutions Simstore Solutions

Simstore Price

Create a winning pricing strategy.

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Ad-hoc Solutions Simstore Solutions

Simstore Assortment / Line Optimization

Create a winning product line.

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