An effective shelf layout is key to drive brand and category sales, and to improve shopper experience. Simstore replicates the real-life purchase situation, measuring behaviour in a realistic and competitive environment. Simstore Planogram Optimization measures the impact of planogram and/or POS, guiding your planogram implementation strategy.
From $30kGet a quote
Changing shopping behavior requires a distinctive and appealing shelf layout and strong disruptive messages at point of purchase.
SUCCESSFUL PLANOGRAM LAYOUT
Drive brand & category sales
Enhance shopper satisfaction
What is Simstore
Simstore is Ipsos virtual shelf technology platform helping clients quantify winning strategies through simulated brick & mortar and e-commerce shopping environments. With Simstore clients can get to the root of how shoppers make decisions, improve navigation, and optimize retail conditions and measure success of new products and package designs.
Virtual shopping simulations capturing changes in shopping behaviour
Virtual shopper research experts
With 15+ years experience in virtual shopper research, we help you translate insights into action.
World class shopping environments
We provide highly realistic recreations of all kinds of shopping environments, both online and offline.
Outstanding research platform
Our digital platform SimstoreTM is highly flexible and interactive. Securing both validity and speed.
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